Schuh

Position: Junior Digital Designer

After graduating from University I went to work for Schuh in the marketing team to assist with the development and launch of a new website following a freshly created style guide. Schuh is a powerful retail brand that always did and always will offer choice, alternative styles, diversity, brilliant shoes and all the chaos that goes with it.

Some of my responsibilities as a digital designer my responsibilities included:


- Re-designing the email codebase following the development of a new style guide.
- Image editing.
- Prototyping and user testing.
- Designing illustrations, animations and infographics for digital and printed promotional materials.
- Executing stylised marketing campaigns involving social media updates to support brands and company promotional launches.
- Brand evolution and development.

 

Before redesign

After redesign